Content Strategist

HumansWork · Remote / Globally Distributed · Part-time

Hiring done differently.

About HumansWork

HumansWork is a steward-owned company built for long-term alignment, not short-term extraction. We're a different model for building teams: expert-led recruitment that pairs a curated network of talent with a collaborative, success-based approach to hiring. Our mission is to make impactful connections helping companies build stronger, more sustainable teams while giving talented people access to work that fits.

We place both freelance and permanent talent across Engineering, Human Resources, Marketing & Finance, ESG & Impact, Operations, and Product & Digital. Every candidate in our network is assessed and pre-vetted by field experts, and our pricing is 100% success-based, clients only pay if a hire works out. We manage the full journey from sourcing to onboarding, and we operate as a globally distributed network across multiple jurisdictions.

Better Connection. Better Collaboration. Better Business. That's the standard everything we do is measured against.

About the Client

This role sits with a confidential client: a federation of independent, founder-owned companies across the circular metals industry, working to recover a million tonnes of material a year by 2040 and give founder-led businesses a stronger voice in an industry historically dominated by extractive financing. It's a ground-floor chance to help build something genuinely different, with impact measured in real tonnes of material recovered. The client is in its founding phase now; its name will be shared with candidates at a later stage of the process.

About the role

As Content Strategist at HumansWork, you'll own how we sound and show up everywhere we publish our website, blog, social, email, campaigns, and the decks we put in front of clients. You'll set the strategy, write the content, and call the shots on tone, format, and channel, so our steward-owned, success-based model comes through in every word. Working closely with marketing, design, and leadership, you'll pair craft with data, and use AI tools strategically rather than as a substitute for editorial judgment, to turn our story and our clients' hiring needs into content that builds trust and drives real engagement. This is a high-ownership role with real input into how the brand evolves as we grow.

Responsibilities

• Own the content strategy across web, social, email, and campaigns and across every medium video, writing, podcast, and    social media deciding what we publish, why it matters, and how we'll know it's working.
• Own the overall content architecture and how every format and channel fits together into one coherent system, rather than a set of disconnected pieces.
• Create Briefs for creators to produce content piece that are aligned with the strategy.
• Build our PR presence, starting with events (speaking slots, sponsorships, industry visibility) and growing into media relations as the company scales.
• Write clear content briefs for creators and contributors, so every piece they produce stays aligned with the strategy.
• Build our PR presence, starting with events (speaking slots, sponsorships, industry visibility) and growing into media relations as the company scales; own the content calendar and social channels; and research keywords and optimize for SEO to build organic traffic and search visibility.
• Research topics, write scripts, and produce podcast content including recorded introductions for the hosts and pre-recorded ads for the show.
• Track performance in Google Analytics and marketing automation tools, and let the data shape what comes next.

Accountabilities

•    A content calendar that's consistent, on-brand, and never late.
•    Organic traffic and search visibility that keep climbing because the content behind them is genuinely SEO-driven.
•    Adding: Clear briefs for creators to produce the right content aligned with the strategy.
•    A social audience that's actually growing and staying engaged, not just posted at.
•    Content that reflects HumansWork's voice, values, and steward-owned model, without exception.
•    Website and presentation narrative that stays sharp for whoever's reading or listening.
•    A HumansWork presence at industry events that keeps building, with media following as that footprint grows.

Qualifications

• Proven experience in content strategy, , content production, editing, PR, or journalism, with a portfolio spanning written, video, photography, and graphic formats.
• Sharp writing and storytelling instincts, with the range to shift tone and narrative depending on the audience.
• Comfortable writing, formatting, and producing content in Microsoft Word.
• SEO best practices that come naturally, backed by hands-on experience using Google Analytics for performance reporting.
• Comfort with generative AI tools, using them to speed up the work without letting editorial standards slip.
• PR experience, especially around event-driven visibility like speaking slots, sponsorships, and industry presence; media relations experience is a bonus.
• Experience managing social platforms, with familiarity with social media management tools.
• Familiarity with email marketing and marketing automation platforms is a plus.
• The ability to manage multiple content streams at once without losing quality, working independently in a fast-paced, distributed environment.
• A learning mindset that actively seeks out feedback and new ways to get better at the craft.

Future Career Opportunities

As Content Strategist at our client, you'll have real influence over how the brand grows. Based on performance and demonstrated leadership, potential future career opportunities may include senior or leadership roles within the marketing team, as well as broader ownership of brand and content strategy as our client expands into new markets.

Perks and Benefits

1. Remote-First Flexibility: work wherever you do your best thinking, as part of a fully distributed team.
2. Global and Diverse Community: work alongside people from all kinds of backgrounds and cultures.
3. Learning and Development: take on challenging, varied projects with real access to experts and mentors.
4. Career Growth: training, mentorship, and the chance to help shape a company that's still being built.
5. Global Events and Conferences: room to attend leading industry events.
6. Collaborative and Innovative Culture: a team that actually collaborates, welcomes new ideas, and backs the people bringing them.

Our Commitment to Diversity

At HumansWork, we celebrate diversity and are committed to creating an inclusive environment for all members of our network. We believe a variety of perspectives drives better outcomes for our people and our clients alike. We assess candidates on demonstrated potential as well as existing experience, and we welcome applicants from all backgrounds — if you're excited about this role but don't meet every qualification, we still encourage you to apply.